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Lindsay Palmer

MARKETING CREATIVE

Phone 832 - 370 - 0053

Email lindsayshawnpalmer@gmail.com

LinkedIn  Instagram

 

MEET LINDSAY

I am a creative and strategic marketer with over six years of marketing and recruiting experience. I have contributed to impacting business outcomes throughout my career through effective organization, prioritization, and execution of key projects.

I am independently motivated, yet I appreciate team efforts and collaborate productively within groups. Additionally, I am knowledgeable in market analysis and campaign management with proficiency in marketing and advertising.

I graduated with a master's in Business Administration, focusing on Marketing from Abilene Christian University in 2019.
 

I believe a good marketer is focused on more than the service they are commissioned to complete. 

 

A good marketer takes the time to understand their client - their mission, vision, and values.  The understanding of these components is essential to effective communication with your audience. 

 

SKILLS & EXPERTISE

  • Customer service

  • CRM experience (Slate, SalesForce & Talisma)

  • Analytics certificate

  • Verbal communication

  • Teamwork and collaboration

  • Website Design (WordPress & Wix)

  • Strategic Marketing 

  • Fundraising

  • Mentoring

  • Coaching

  • Management

  • Market Research

  • Event organization and execution

  • Marketing communication automation

WORK EXPERIENCE

  • 2018 - Present

Enrollment and Student Development Manager

College of Business Administration

Abilene Christian University

  • 2015 - 2018

Admissions Counselor

Abilene Christian University

EDUCATION

2020

Abilene Christian University

Analytics Certificate

2017 - 2019

Abilene Christian University

Master of Business Administration

Marketing

2011 - 2015

Abilene Christian University

Bachelor's Degree in Psychology

KEY ACHIEVEMENTS

  • Served as ACU’s Loaned Executive for the 2021 United Way campaign. During that time, I:
    ♦ Learned the United Way of Abilene’s role in the community
    ♦ Became an advocate for United Way of Abilene
    ♦ Worked ACU to conduct a successful workplace campaign

     

  • Currently serves on the African American Women Initiative for ACU.
     

  • Current sponsor for the ACU chapter of the American Marketing Association.
     

  • Heacock Scholars program coordinator.
     

  • Created and manage COBA Ambassadors.
     

  • Created, organized, and executed the first University-sponsored Black Student Orientation. Including gathering guest speakers, agenda, website creation, follow-up, food, and more.